Interestingly, the stats we receive on those downloads indicate that the podcast listeners come from across the world. In fact, only about half of the downloads come from the United States. Clearly, the desire to be a great boss is universal!
The podcasts are free, and that certainly adds to their appeal. But what I hear from listeners is that they appreciate several things about them:
- The practical topics. I share tips about issues that managers face each day.
- The brevity. Typical episodes run between 3 and 5 minutes. I've been told by listeners that I often ride to work with them in their cars, or jog along with them on a run. The concise episodes work well for busy people.
- The optimistic but realistic advice. I think management can be a challenging, frustrating and often lonely endeavor. But because I also believe management can be an absolutely joyful mission as leaders help others do their best work.
My favored form of management training will always be face-to-face, so it can involve customization and coaching for each participant. I know from evaluations of the many workshops I lead that people truly value the ability to get individualized feedback.
But if that's not a reality for you today, feel free to take advantage of the "What Great Bosses Know" podcasts and the book "WORK HAPPY: WHAT GREAT BOSSES KNOW."
You can also check out the book's Facebook page, where I curate and share worthwhile readings on leadership and management and update it regularly.